Why is Content Marketing important?

Content marketing generates 3x as many leads as outbound marketing, drives 6x higher conversion rates, and has the potential to generate a 7.8-fold boost in web traffic.

Content marketing builds trust and relationships with your consumers by providing them with the information they need to make an educated decision. Content marketing can help you to connect with and educate your leads, which can improve conversions.

SEO Content Writing Service

Imgon’s content marketing specialists help businesses create sustainable brand loyalty by providing valuable information to their consumers. Our top content marketing specialists can grab the users’ attention and generate new leads. All of Imgon’s content writing is SEO-driven.

What is SEO Content Writing?

SEO content writing, AKA SEO copywriting, is focused on specific key phrases to get the attention of search engines. These key phrases are what users type into search engines when they are looking for a product or service.

One of the biggest challenges that content writers face is optimizing content for search engines while still appealing to readers. When it comes to content writing, Imgon believes that the online users come first, before the search algorithms, while still keeping the search engines’ needs in mind. Achieving both these things is possible! 

SEO copywriting involves creating compelling and valuable content that targets specific keywords. It targets your customers and solves their problems. Appealing to the end-user while solving a specific problem makes your content relevant and valuable.

Our team of SEO experts will write quality content and supply links within that content to make Internet users happy. We know what it takes to provide the results that your users want. The Imgon team understands that to keep search engines content, your website needs to make users happy.

Email Content Writing 

Imgon’s content writing services aren’t limited to only on-site content. Our content marketing specialists have experience with writing content for successful email marketing campaigns.

Email marketing campaigns employ a series of emails that communicate with your current and/or potential customers. Imgon knows that a successful email marketing campaign urges your readers to take action and engage with your business, with the end result being more leads and sales.

Our email content writers know how to make an emotional connection with your contact list. Each email needs to be personalized and must provide something of value to your readers for the email campaign to be successful. 

SEO Content Strategy 

While ranking high in search engines may seem like a challenging task, Imgon understands what it takes to get your business to the top; even with Google’s high standards. We use SEO best practices by focusing content on your visitors, to build a sustainable online business that will continue to bring in new organic site traffic. We ensure your content is valuable and relevant to your intended audience, which makes your website the authority in your industry.

If visitors love your website, search engines will too. We use the latest online tools, strategies, and techniques to gain the right kind of traffic and provide you with measurable results. You’ll know your site is working because you will benefit from the results!

To learn more about how we can help you strengthen your online presence, or to schedule a consultation about your website development needs, contact Imgon web design in Akron at 330.688.1324. Or submit your questions on our contact form and we’ll respond as soon as possible.